When the world is following your strategy
Amazon. This titan of the marketplace. Let’s think about this. Amazon was once ago a book store on the internet. Through time, it created a vast empire that now rules the Internet, as we know it today. Today is the prime day at Amazon. I read some articles about this special business day, and I find it interesting that Amazon counts pretty much on it as a part of his global market strategy.
This strategy has a lot to teach us, as it is an excellent example of concrete action made by a company to make market shares even better. On a customer point of view, we need to understand that this strategy is part of making us react and purchase goods but also to make us respond and provide vital information to Amazon. The giant has nothing special compared to its competitors, but it is the first one to be able to create this kind of digital events.
Now, whoever you are or wherever you are in the world, you may already have heard about this special day. What you need to decide is, will you react to this strategy? If you’re the kind of person who doesn’t like to share your privacy over the internet, I would recommend not to respond to it. If you don’t care about sharing your privacy, at least in some anonymous way, it may be a good thing for you as a customer. Amazon has the will to sell you stuff. They must understand what makes you happy, what could make you purchase something, and at which price will you go for the transaction.
I’m Danny (aka CoachDanny). I have a passion: humans. Come with me and take this minute every day to explore what’s going on today and why is it trending. Click here to get your daily thought right on time for breakfast.
Last Updated on November 15, 2019 by Coach Danny