How the music indus­try has it right

How to maxi­mize demand when you only control offer? This is the main chal­lenge of almost all busi­nesses. The music indus­try is no excep­tion. Let’s think about how they got into it. Far from me to make a full ana­ly­sis of the music busi­ness world, some­thing I can feel is that the star­tup model can apply to music and in fact, I’m won­de­ring who came first. As we alrea­dy said pre­vious­ly, our ratio­nal side is easi­ly pau­sed by our emo­tio­nal inner voice. This is some­thing the music indus­try knows for quite a long time. Double that with our appe­tite for social belon­ging where sho­wing the world how hap­py we are about some­thing tren­ding makes us feel part of the tribe. But this tribe, even if it is a pla­ce­bo or an arti­fi­cial tribe still has its effect and the music inves­tors got it. Now remains a good recipe, turn a band into a consump­tion pro­duct crea­ting a tren­ding pre-launch and extrac­ting all you can from that moment, make sure you add enough sweet­ness trig­ger the sexual attrac­tion effect among­st the fan and the moment your ana­ly­tics shows the sligh­test sign of slo­wing down, replace it by some­thing new.

-Dan­ny

I’m Dan­ny (aka Coa­ch­Dan­ny). I have a pas­sion: humans. Come with me and take this minute eve­ry day to explore what’s going on today and why is it tren­ding. Click here to get your dai­ly thought right on time for break­fast.

Sources:

https://en.wikipedia.org/wiki/TXT_(band) https://solomotivation.com

Last Upda­ted on Novem­ber 15, 2019 by Coach Dan­ny